Change4Life
UX Research, flow, use cases, wireframing and prototyping
I was hired to design an interactive poster game for kids that would focus on promoting a healthy lifestyle. The game would allow kids to come up with ideas for healthy living and write them down on a poster, which would then be displayed in schools and community centers across the country. The client, Change4Life, wanted the design to be engaging and fun for kids while promoting healthy living.
Research and Analysis
To understand the target audience and the market, I conducted market research and analyzed the existing designs of other interactive poster games for kids. I also gathered feedback from children and parents to understand their preferences and pain points when it comes to interactive poster games.
Design and Iteration
Based on the research insights, I began the design process. I created several design concepts that were engaging, colorful, and fun for kids. The posters included various interactive elements, such as stickers, markers, and cutouts, that allowed kids to customize their posters. The designs also included playful illustrations that promoted healthy living.
After presenting the initial design concepts to the client, we selected one concept to move forward with. I then made iterative changes to the design to improve its overall appeal and functionality. We added prompts and questions to the poster to encourage kids to come up with ideas for healthy living, and we included areas for kids to write down their ideas and affix stickers and cutouts.
Final Product
The final product was an interactive poster game that was engaging and fun for kids while promoting healthy living. The colorful design and playful illustrations caught the attention of children, and the interactive elements allowed them to customize their posters and express their creativity. The prompts and questions on the poster encouraged kids to come up with ideas for healthy living and write them down, promoting healthy habits. The client was pleased with the final design, and the posters were widely distributed in schools and community centers across the country.